November 1st (Mon) - 2nd (Tue)・The event will be held at the Tokyo International Forum as scheduled
Tue, 2nd Nov 2021
- Full Conference PASS
- One Day PASS (11/2)
- Visitor PASS
Keynote #4 The Fine Balance: How brands can make an impact in an era of consumer power
The Fine Balance: How brands can make an impact in an era of consumer power
In this keynote session, CNN International Commercial’s Senior Vice President, Rob Bradley, will cover how brands can deliver impactful and authentic marketing campaigns in a world where consumers hold the power in terms of the brands they select and how their data is used.